
- • Provides professional representative, business development and
consultation services to 1st and 2nd tier manufacturers and suppliers wishing to develop
new business, or grow their existing business, in the European
Automotive industry.
- • Excellent record of success in assisting clients to secure new supply contracts with OEMs and 1st tier suppliers throughout Europe.
- • Market studies and acquisition negotiation undertaken on behalf of client companies.
- • Non-automotive industry representation and business development services are also provided to clients with products that are used in other industries and markets.
- • Belief that the key to success is building strong professional relationships with key decision makers at all levels within a customer's organisation.
- • Provide easy access to ongoing growth throughout the world through links with partner representative companies.
Registered in England No. 3913048
Vat Number: 747775185
Resume of founder Rob Whiston BSc.

Rob was previously with Breed Technologies Inc. (now Key Safety Systems, Inc.) where he was Manager Business Development - Europe. There he helped establish Breed's European Sales team and was directly responsible for the sale and program management of the first airbag system for OE fitment to a Russian car.
Rob also has specific technical expertise in system engineering, integration and management. He served a 7 year apprenticeship with Lucas Aerospace Flight Controls Division and then held positions of Designer, Sales Manager and Market Development Manager-USA. As Sales Manager, he helped to secure orders for all of the flight controls on Airbus A320, which was one of the largest orders ever won by Lucas Industries. He then transferred to Lucas Automotive as Sales Manager of Lucas Body Electronics where he helped to quadruple sales of black box electronics and displays in 5 years. Rob holds a Bachelor of Science degree in Mechanical Engineering.
